Digital Marketing
Business Analytics
Student Work That Goes Beyond The Classroom
If your prime area of interest lies in digitally transforming and impacting companies or storytelling for brands on various social media platforms, the medium which has revolutionised communication in the 21st century, then this is just the right program for you. This program will expose you to strategies for understanding consumer trends through studying algorithms of social media forums, planning digital marketing campaigns, executing e-business, promoting products on popular search engines through optimisation and deploying other social media tools, which are key to garner expertise in this arena. Through this program, you will gain advanced analytical skills and practical application of these skills in a professional context that will give you the competitive advantage to thrive in a competitive market environment
Learn on the Job
Being a student of this program, you will get an opportunity to explore and experience real world scenarios and be armed with essential skills to effectively handle various risks and challenges faced in a dynamic and contemporary business environment. Gain insights from successful professionals, network with talented peers and attend meaningful events to broaden your horizons of learning.
The Power of Your Degree
Your degree empowers you to apply for the job of your dreams. We even offer career counselling and guidance to fully prepare you.