Digital Marketing
Digital Marketing
MBA in Digital Marketing
MBA ( 116 Credits )
Foundation and Language Courses : 8 Courses*4.5 Credits = 36 Credits
- ENG201 The Art of Conversation II
- COM301 Business Communication
- MGT201 Business Fundamentals
- MTH201 Business Mathematics
- OPS201 Prodiction and Operations Management
- PHL201 Indian Ethos and Mindful Leadership
- MGT203 Design Thinking
- PSY202 The Science of Happiness
MBA Core Courses: 10 Courses *4.5 Credits = 45 Credits
- ACC501 Accounting for Managerial Decision Making
- ENT501 Entrepreneurship and Venture Management
- HRM501 Human Resource Management
- FIN506 Corporate Finance
- MGT501 International Business
- MGT507 Business Transformation
- MKT502 Strategic Business Marketing
- QNT201 Quantitative Methods for Decision Making
- RES201 Research Methods
- TEC511 Data Visualization and Business Intelligence
Digital Marketing Specialization: 04 Courses* 4.5 Credits= 18 Credits
- DGM601 Digital Journey with Brand Management
- DGM602 Social Media Optimization
- DGM603 Web and Test Analytics
- DGM604 E-Commerce Analytics
Internship (Co-op) = 15 Credits
- CAP700 Capstone
- INT600 Internship/Co-Op
- INT601 Internship/Co-Op
- COW501 Community Welfare
- PCC301 ECA&GI Extra-Curricular & General Interest
- PCC302 Career Preparation Courses /Alumni Mentoring
Professional Core Courses: 4 certifications 0.5 credits = 02 Credits
- PCC101 Skills for Lifelong Learning
- PCC103 Harvard Certification - Ethics at Work
- PCC104 Positive Intelligence
- PCT100 Advanced Excel/Word Training
Looking for a specific course?
See more of the courses we offer by reviewing the full list of course offerings as a PDF.