Direct Sales AND Marketing

Direct-Sales-Marketing

BBA in Direct Sales & Marketing

Bachelors of Business Administration in Direct Sales and Marketing ( 55 Credits)

Liberal Arts and Sciences: 2 Courses*4.5 Credits = 9 Credits

  • COM301 Business Communication
  • HUM101 Critical and Creative Thinking Skills

Core Requirements: 5 Courses *4.5 Credits = 22.5 Credits

  • FIN301 Financial Management I
  • HRM201 Human Resource Management
  • LAW101 Business Law
  • MGT202 International Business
  • RES201 Research Methods

Electives Choose Four – 04 Courses* 4.5 Credits= 18 Credits

  • MKT302 Buyer Behavior
  • MKT303 Marketing on the Internet
  • MKT304 Marketing Research
  • DGM301 Advertising Management
  • DGM304 Managing The Value Of Customer Relationships

Internship (Co-op) – 4.5 Credits

  • CAP400 Capstone

Professional Core Courses Choose any 2 Certifications * 0.5 credits = 1 Credits

  • PCC106 Harvard Certification (Paid )
  • PCC107 Harvard Certification (Paid )
  • PCC108 Harvard Certification (Paid )

Looking for a specific course?

See more of the courses we offer by reviewing the full list of course offerings as a PDF.

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